Savanna Riley

Co-Founder, The Herban Exchange

Savanna is a Marketing and Public Relations Specialist who provides market analysis and execution of breakthrough marketing activities that reach target audiences. She is responsible for internal and external public relations that enhance engagement and create positive public impressions. Also serving as the principle Web master for the Internet and Social Media. Savanna is also co-founder of The Herban Exchange, a women-owned networking/educational event in Sacramento. 

She was formerly a Sales and Field Marketing Specialist for Left Coast Ventures where she managed the Sacramento sales territory as well as create and execute the brands marketing strategy. Prior to that she worked as a Market Manager at CB1 Brands, where she was responsible for selling the company’s products by identifying leads, educating prospects on products through calls, trainings, and presentations, and providing existing customers with exceptional support.

Savanna also worked as a Lobbyist and Legislative Coordinator for The Quintana Cruz Company working with clients from a variety of sectors including cannabis, tribal and animal welfare. Prior to that she was a Policy Fellow at IDEATE California.

During her time at IDEATE California, Savanna worked on issue-specific policy development and public relations to provide results to businesses, non-profits, private and philanthropic sectors. She focused on developing and implementing local, state, and federal solutions. Some of the organizations worked with were Communities in Schools, Fathers and Families of San Joaquin County, Los Angeles Area Chamber of Commerce, TruConnect Mobile, PolicyLink, California Endowment and Unidos US (formerly NCLR).

Savanna holds a Bachelor of Arts in Communications and Public Relations from CSU Sacramento and an Associates of Arts in Liberal Studies from Shasta College.